New York’s passion for baseball is clear, especially when the Yankees are winning.
After securing their 41st pennant last year, the Yankees saw a strong jump in ticket sales early in 2025. From January 1 to March 31, ticket and suite sales reached $226.69 million. This marks a 13.9% increase compared to the same period in 2024, when the team brought in $199 million, according to a recent bond market disclosure.
For the full 2024 season, including the playoffs, the Yankees set a record with ticket and suite sales exceeding $411 million. However, about $30 million of that was either refunded or carried over by fans for playoff games that were canceled after the Yankees defeated the Royals and Guardians in the early rounds. The team played all its home games in the World Series, which they lost to the Dodgers.
The Yankees noted in their disclosure that some of the sales differences reflect timing. “Opening Day for the 2024 season was in the second quarter, but in 2025 it was in the first quarter,” the statement said. Additionally, season ticket payments were made earlier this year compared to 2024, which also impacts the numbers.
The team did not immediately respond to requests for comment.
Besides payment timing, the 2025 figures also reflect more home games in the first quarter. The Yankees hosted the Brewers in March 2025, while there were no home games in March 2024. Still, historical sales data suggest ticket demand is genuinely stronger this year. In early 2023, the club sold $208.5 million in tickets during a comparable period that included some early payments and home games.
The Yankees began 2025 with more advance ticket sales than at the same time in 2024. That year’s sales were partly boosted by the late-December signing of star player Juan Soto, who left after the season to join the Mets.
Another factor boosting revenue is the current Yankee Stadium’s premium seating and luxury suites. Over the last 12 years at the old stadium, annual ticket sales averaged $129 million. At the current stadium, open since 2009, average yearly ticket revenue has more than doubled to $313 million, based on Sportico data.
The Yankees regularly disclose ticket and suite sales because this income helps guarantee the municipal bonds issued to finance the stadium’s construction. These figures, however, do not include other revenue streams such as broadcasting rights, merchandise, concessions, or parking fees.
